Wednesday, May 16, 2007

DAIRY INDUSTRY HALT MISLEADING WEIGHT-LOSS ADS

USDA AND DAIRY INDUSTRY HALT MISLEADING WEIGHT-LOSS ADS AFTER PHYSICIANS
GROUP COMPLAINS TO FEDERAL TRADE COMMISSION

In a victory for consumers, two national dairy advertising campaigns overseen by the U.S. Department of Agriculture will stop claiming that dairy products cause weight loss because such claims are not supported by existing scientific research. The decision, which comes in response to an FTC petition filed by Physicians Committee for Responsible Medicine, will end misleading claims made in the "Milk Your Diet. Lose Weight" and "3-A-Day. Burn More Fat, Lose Weight" promotions.

Complete article:
http://healthy.net/scr/news.asp?Id=9126

No comments: